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Who would have ever thought an entity like the US Postal Service would be under attack by Congress? Who would ever have thought that a presidential race could become so emotionally charged? What do all the headlines from Washington mean for direct to consumer and direct to business marketers? ACMA President &  Executive Director Hamilton Davison will lay out how you might relate to these changes for your own business. Will Businesses Survive Then Thrive Post-Covid, Post-Elections, Post-Bizarre Life? Oct 8, 2020 | 60 min | Webinar 5 Watch Preview $ Buy from $8 Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Who would have ever thought an entity like the US Postal Service would be under attack by Congress? Who would ever have thought that a presidential race could become so emotionally charged? What do all the headlines from Washington mean for direct to consumer and direct to business marketers? ACMA President & Executive Director Hamilton Davison will lay out how you might relate to these changes for your own business. Postal Policy Public Policy Alliant Alliant delivers people-based audiences that optimize marketing profitability in any channel. Our audience, enrichment and predictive modeling solutions are all built upon billions of consumer data points, advanced data science and high-performance technology. Great people, great data and great technology make Alliant the partner you need to consistently deliver exceptional results. For more information, visit: alliantinsight.com . Sponsor Speaker Hamilton Davison Speaker Hamilton Davison is the President & Executive Director of the American Catalog Mailers Association (ACMA), a group he co-founded in 2007 when postage increased for catalog mailers. Since then, Davison’s actions with ACMA have led to far more moderate postage for catalogs. He works closely with the U.S. Postal Service and Postal Regulatory Commission to educate and inform officials about the catalog business model, incentives for greater mail volume, and the role of catalogs in shaping consumer perceptions of mail.

How to Keep Your Business Strong During Uncertain Times Mar 28, 2023 | 52 min | Webinar 25 How to Keep Your Business Strong During Uncertain Times Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close 2023 is shaping to be a year focused on maximizing profitability over growth as companies are putting a greater emphasis on strengthening the foundation of their organization. This webinar will focus on how brands are accomplishing this over four key areas: Improving customer retention; Increasing Average Order Value (AOV); Increasing customer Lifetime Value (LTV); And attracting new customers faster at a lower Cost per Acquisition (CPA). Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Presentation LaunchPad by LiftEngine Since 2005, LiftEngine's primary mission has been to help clients better understand and connect with their most responsive prospects and customers, online or offline. Their expertise is behind the marketing campaigns of hundreds of brands through direct relationships and strategic partners. The data scientists at LiftEngine are proud to present LaunchPad. LaunchPad is an automated customer data management, segmentation, and omnichannel marketing platform with a point-and-click interface. LaunchPad combines customer transactions into a marketing database, adds 500+ fields of addressable data, and tracks over 80 KPIs. This enables clients to understand customers better, track marketing performance, and create intelligent target audiences for highly effective retention and reactivation campaigns. Sponsor Speaker Keith Huntoon Speaker Keith Huntoon has over 25 years of marketing, management, and business development expertise. After graduating with a BS in Marketing and Management from the University of Vermont, Keith spent the first three years of his career in marketing and business development for a tech startup in Asia. After returning to the States, Keith was the Director of Business Development for a privately held software development and network infrastructure company in New York City. In 2001, Keith joined Blue Hill Data Services as VP of Marketing and Business Development and in 2005, he co-founded and continues to serve as President of LiftEngine.

The Laura L. Smith Scholarship In honor of Laura L. Smith, HVDMA presents awards each year to outstanding marketing students. With a history dating back to 2002, past scholarships have been awarded to ambitious students attending Mercy College, Fashion Institute of Technology, Fordham, SUNY New Paltz, and Pace University. Scholarship eligibility is open to students demonstrating academic excellence, enthusiasm, professionalism, and potential to add valuable contributions to the marketing industry. Direct Marketing program students and those studying closely related disciplines such as Digital Marketing, Brand/Product Marketing, Data Sciences, and more are encouraged to apply. For the year 2024, a total of three scholarships were granted in the amount of $1,000 during the HVDMA’s Holiday Party in December. App ly Now Don't miss your chance to apply for the Laura L. Smith Scholarship Award. The application form awaits you just below. For any questions or clarifications, please email awards@hvdma.org . Remember to save the date - December 4th for our Annual Holiday Party, where we will recognize this year's scholarship awards. Best of luck with your application! Past Recipients Braden Salas, NYC "Upon being honored with the Laura L. Smith Scholarship in 2015, I experienced relief in financial stress, allowing me to focus intently on my academic pursuits. The HVDMA provided more than just monetary assistance; it created numerous networking opportunities with local marketing professionals, enriching my educational experience and paving the way for a successful career." Rommyani Basu, Westchester "The 2019 Laura L. Smith Scholarship not only allowed me to destress about financing my academic career path but also exposed me to a network of professionals and opportunities in the direct marketing industry. I am forever grateful knowing that I have people rooting for me every step of the way." Scholarship Application Laura L. Smith Scholarship Application DUE BY NOVEMBER 28th, 2025 This Scholarship is awarded to the applicant who shows the greatest interest and promise for leadership in direct, integrated or one to one marketing. About you First Name Last Name Email Phone Address * Required Academic Background College/University Major/Minor Projected Graduation Date * required GPA/Overall * Required Employment Information Current Employer Work Address Job Title Job Description Goals & Objectives What are your professional goals? How do you plan to reach those goals? What area of study are you interested in? Why have you chosen a carreer path in Marketing or Data Science? What else would you like us to know as we consider your application? * Required Recommendations Letter of Reference (Business or Academic) Upload File Upload supported file (Max 15MB) Letter of Reference (Personal) Upload File Upload supported file (Max 15MB) * Required I want to subscribe to the newsletter. Submit Application Sent! Good luck! This form no longer accepts submissions.

Broadcast Radio in 2025: The Timeless Power of Connection April 22, 2025 | 44 min | Webinar 39 Broadcast Radio in 2025: The Timeless Power of Connection Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Join us for an enlightening presentation on the enduring influence of broadcast radio in 2025. Discover how this classic medium continues to captivate audiences, foster community, and adapt to the digital age. We'll explore innovative strategies that keep radio relevant, its role in emergency communication, and its unique ability to create intimate connections with listeners. Additionally, learn how audio content is seamlessly integrated into enhanced digital marketing tactics, driving engagement and brand loyalty. Whether you're a media enthusiast or a curious newcomer, this session will reveal why broadcast radio is powerful and can be utilized in a multi-channel strategy. Don't miss out on this journey through the airwaves! Presentation Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Sponsor Dataline Founded in 2000, DATALINE is a leading provider of consumer marketing information, syndicated digital audiences, custom modeling solutions, and a secure in-house state-of-the-art data facility. DATALINE specializes in providing direct and digital marketers with customized sales and marketing insights utilizing its proprietary database of 225 million individuals combined with over 2,000 highly predictive variables. Our new cloud-based AI modeling platform, Wodwo, delivers customized digital audiences in under an hour. Speaker Ava Savosh Vice President of Sales at iHeartMedia Ava Savosh serves as Vice President of Sales for iHeart Media's Upstate Area. In this role, she leads six markets in driving effective revenue growth by providing businesses and organizations across the United States, with a focus on the tri-state area, with tailored marketing strategies. These strategies incorporate a range of audio, digital, and social media solutions. Ava holds a Master of Arts in Organizational Leadership from Mercy University and a Bachelor’s Degree in Journalism from the State University of New York at New Paltz.

The New State Privacy Laws: A Primer for Data Companies April 25, 2023 | 60 min | Webinar 26 The New State Privacy Laws: A Primer for Data Companies Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close 2022 and 2023 have seen major changes in privacy law, substantially increasing the responsibilities – and visibility – of data companies’ data collection practices and use cases. Not only do consumers have expanded rights in several states, but regulators and class action plaintiffs have increasingly set their sights on scrutinizing data sales and imposing new standards of transparency based on recent (and some older) statutes. Ken Dreifach and Hannah Schaller, of the boutique privacy and data law firm ZwillGen, will walk us through these new laws, and provide an update on the legal risks and responsibilities they impose, along with other litigation and regulatory trends in the data space. Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Request Slides Dataline Data Dataline is a provider of consumer marketing information, digital audiences, and custom modeling and analytic services. Our clients are primarily major publishers, large financial institutions, major insurers, non-profit organizations, online retailers, and well-known catalogers. Our innovative approach to data modeling enables us to provide our clients with custom audience prospects. Sponsor Speakers Ken Dreifach Speaker Ken Dreifach is an ad tech/martech and e-commerce lawyer at ZwillGen, PLLC, a boutique law firm specializing in privacy, marketing, and internet laws. Ken advises clients on a range of strategic and legal issues involving data governance, privacy, and consumer marketing. Since 2000, he has served in a variety of high-profile roles across the data governance and privacy landscape, including as General Counsel of LiveRamp; Chief of the New York Attorney General's Internet Bureau, and a Board Member of the Network Advertising Initiative. Hannah Schaller Speaker Hannah Schaller advises on a variety of privacy, alt data, and marketing matters, including data provenance, international data transfers, emarketing laws, and product counseling. She also assists both data providers and data purchasers with alt data diligence. Alongside her counseling and alt data work, Hannah helps draft and negotiate data protection agreements and commercial contracts.

Navigating Q4's Marketing Maze: A Virtual Panel on Integration, Tactics, & Metrics July 16, 2024 | 53 min | Webinar 36 Navigating Q4s Marketing Maze Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Unlock the secrets to a successful Q4 with our dynamic virtual panel discussion. Focusing on vital marketing pillars—Multi-Channel Integration, Offline Tactics, and Metrics Mastery—this webinar is designed to provide you with the tools and knowledge to navigate through an eventful quarter. Learn how to adapt and thrive during the festive season and a bustling election period by employing effective, cutting-edge marketing techniques. Join us to ensure your marketing strategy is both robust and resilient. Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Sponsor Mailinglists.com Elevating Campaigns with Precision Data Spanning nearly three decades as leaders in the data industry, Mailinglists.com is your premier partner for an extensive array of targeted data lists, encompassing business, consumer, educational, MCA/UCC data, and more. Our collaboration with Dun & Bradstreet grants you access to unparalleled B2B data, complemented by personalized, expert advice from our seasoned team to boost your campaigns. Established by Steven Sheck, our foundation is built on a relentless pursuit of innovation, trust, and delivering customer-focused solutions. Explore how our dedication to precision and expertise can transform your marketing outcomes. Sales Brochure Moderator Becky Santaniello VP, Sales at Mailinglists.com Becky has been a member of the list industry since 1987 after graduating from Rutgers University with a BA in Communication. In her current role she is responsible for new business development, and advising B2B, B2C, and Higher Education clients on list marketing strategies, including segmentation and prospecting, as well as customer identity resolution. She has held volunteer positions with NEMOA and is a current board member of the Hudson Valley Direct Marketing Association. Speakers Melissa Angus VP, Sales at Mailinglists.com As Director, Marketing Solutions, Melissa Angus brings over 20 years of experience in advertising and marketing sales, strategy, customer service experience in fashion/retail, cpg, home décor, food & gift, consumer electronics, financial services and telecom as well as subscription-based businesses. Prior to her current role, Angus served as VP, Customer & Partner Success for a referral marketing/tech start-up, Zaptitude; Sr. Account Director of Sales at an experiential, social marketing firm, House Party; Account Director of digital advertising sales at About.com (A New York Times Company), and National Ad Sales Planner for Lifetime Television. An alumna of Fordham University, where she studied Communications & Media Studies, Melissa was not only a dedicated student but also served as the President of Women in Communications. Known for her advocacy of networking and internships, Melissa actively supports and encourages aspiring professionals in the field. Melissa resides in Bergen County, NJ, is married, and working mother of four young children. If she is not working in the office or traveling for work conferences, you can find Melissa and her family shuffling between school drop off/pick up, hockey practices/games, dance classes, and occasionally enjoying family bike rides on warmer days. Always the planner, Melissa is currently researching vacation ideas for the post-hockey season family getaway. Kim Fitzgerald Senior Director, Audience Solutions at Alliant Kim Fitzgerald is a highly accomplished professional with an outstanding track record spanning over 25 years in the dynamic field of direct marketing. With a wealth of expertise across multiple channels in both the Consumer and B2B sectors, Kim has consistently demonstrated her ability to navigate the ever-evolving landscape of direct marketing. Recently appointed as the Senior Director, Audience Solutions Sales at Alliant, she continues to leverage her deep industry knowledge to drive innovative solutions and deliver value to her clients. Throughout her career, Kim has been recognized for her exceptional results and unwavering dedication to her clients. Her deep passion for her profession is evident in every project she undertakes. Kim firmly believes in the power of cultivating positive energy, fostering an insatiable curiosity, embracing moments of joy and laughter, and continually striving for personal growth and development. Located in Morristown, New Jersey, Kim is a proud alumna of Rutgers University, where she earned her Bachelor of Arts degree. By combining her extensive experience, strategic mindset, and commitment to excellence, Kim consistently delivers extraordinary outcomes that exceed expectations. Her unwavering commitment to client success and pursuit of professional growth make her an invaluable asset in the direct marketing industry. An alumna of Fordham University, where she studied Communications & Media Studies, Melissa was not only a dedicated student but also served as the President of Women in Communications. Known for her advocacy of networking and internships, Melissa actively supports and encourages aspiring professionals in the field. Melissa resides in Bergen County, NJ, is married, and working mother of four young children. If she is not working in the office or traveling for work conferences, you can find Melissa and her family shuffling between school drop off/pick up, hockey practices/games, dance classes, and occasionally enjoying family bike rides on warmer days. Always the planner, Melissa is currently researching vacation ideas for the post-hockey season family getaway. Steve Mickolajczyk VP, CRM Strategy at Marketsmith, Inc. A veteran of the direct marketing industry with experience on both the client side and agency side, Steve provides strategic direction, planning, and client servicing for direct marketing clients. As Vice President for CRM Strategy Steve helps companies understand their customers and grow their businesses via customized CRM design, builds, and implementation.

2024 Postal Insights: Roadmap to 2025 Marketing Success Using the New USPS Promotions April 23, 2024 | 42 min | Webinar 34 2024 Postal Insights Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Back by popular demand, our next webinar dives into the latest USPS promotions for 2024, and reveals the ones planned for 2025. Join our expert Deborah Damore as we explore effective strategies and insights for leveraging these promotions to boost your marketing success in 2025. This session builds upon last year's foundational webinar, offering fresh perspectives and actionable tactics. Perfect for marketers and business owners looking to stay ahead of the curve. Don't miss out! Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Presentation Sponsor Kodi Collective Kodi Collective™ (a CJK Group company) is a leading marketing execution services provider, serving B2B and B2C brands and publications. They are a one-stop-shop for customers seeking to reach their markets through multiple channels, offering a full spectrum of offset print, digital print, direct mail, marketing procurement and creative production services. Building on 100+ years of expertise and dedication to serving publishers across many end markets, their innovative solutions tackle the opportunities and challenges their customers are facing today. Speaker Deborah Damore Director of Postal Affairs & Operations @ Enru Deborah Damore is a dedicated professional with a rich career spanning multiple decades in the Mailing and Logistics industry. Presently, she holds the position of Director of Postal Operations and Affairs for Enru Logistics and Postal Optimization, leveraging her deep industry knowledge and mailing acumen to help drive their businesses to new heights. Through experience in serving the third-party market she has worked with mailers from multiple verticals to understand and benefit their interests, including the financial sector, direct marketers, publishers, catalogers, package shippers, and nonprofit organizations. Demonstrating her commitment to the industry, Deborah has held Leadership positions in work group and user groups at Mailers Technical Advisory Committee (MTAC) and Postal Customer Council (PCC), as well as being on the executive committee with PostCom as their elected Secretary and chair of the Flats Mailing Committee. Deb is also the Postal Chairperson for the American Catalog Mailers Association and has a degree in computer science, and continued studies of supply chain management.

2025 Privacy Law: Crucial Updates for Data Brokers July 15, 2025 | 59 min | Webinar 44 2025 Privacy Law Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Presentation Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! As we move into 2025, the dynamic landscape of privacy laws continues to evolve, bringing new challenges and responsibilities for data brokers. Join us for our latest webinar, "2025 Privacy Law: Crucial Updates for Data Brokers," where we will navigate these pivotal changes and what they mean for your business. Building on the insights from previous years, we will: Analyze the Latest Legal Risks and Responsibilities: Stay informed about the most recent legislative developments and how they impact data brokers. Current Regulatory Trends: Gain a clear understanding of ongoing regulatory trends and their implications for data-driven marketing and operations. Operational Impact: Learn how these changes affect everyday practices and strategic planning within your organization. Practical Advice and Insights: Receive actionable advice and critical insights to help you adapt and ensure compliance in this complex regulatory environment. Sponsor RMI Direct Marketing, Inc. 2025 marks the 40th anniversary of RMI Direct Marketing. Since our inception in 1985, we have been a privately owned direct marketing firm and now offer List Brokerage, List Management, and Digital Services. Our expertise spans the non-profit and consumer marketplace and our goal is to find the ideal prospect combined with the right message. At RMI, our clients receive personalized, world-class service from a long-standing, dedicated and professional staff. Let us put our experience to work for your next campaign. Speaker Ken Dreifach Member at ZwillGen, PLLC Ken Dreifach is an ad tech/martech and e-commerce lawyer at ZwillGen, PLLC, a boutique law firm specializing in privacy, marketing, and internet laws. Ken advises clients on a range of strategic and legal issues involving data governance, privacy, and consumer marketing. Since 2000, he has served in a variety of high-profile roles across the data governance and privacy landscape, including as General Counsel of LiveRamp; Chief of the New York Attorney General's Internet Bureau, and a Board Member of the Network Advertising Initiative.

Quick Win Email Tips What is working NOW! July 25, 2023 | 55 min | Webinar 27 Quick Win Email Tips – What is working NOW! Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Do you ever wonder - How can I increase open rates? What is the best day/time to send email? Well, now’s the time to find out! Join Jay Schwedelson, Founder of SubjectLine.com and President & CEO of Outcome Media as he guides you through the latest best practices for email marketing. Discover small changes that can make a big impact and take your campaign to the next level. This fast-paced session will cover email marketing tips & tricks for Business and Consumer marketers. From subject line tweaks to securing more clicks and conversions, you’ll gain insight into quick wins to implement into your campaigns today! Key Takeaways: Subject line tips to increase open rates Ideal sending days/frequencies Major pitfalls to avoid Quick wins; CTA buttons, landing page content and more! Join a unique place where you can easily connect with other members, speakers, and registrants! Here, interesting ideas flow freely as questions are asked and topics discussed - all while gaining valuable insights. Plus, it's the perfect spot for networking opportunities that may lead to something greater in your future. So hop on board now; join us today! Join Group! Presentation Andrews Wharton For marketers with demanding audience and data-driven project requirements, Andrews Wharton (AWI) is the proven direct response solutions provider with a long-standing reputation of doing whatever it takes to solve the toughest marketing challenges. Sponsor Speaker Jay Schwedelson Speaker Jay Schwedelson is the founder of SubjectLine.com, the leading free subject-line rating tool ranked in the top 1% of all websites worldwide. Having led SubjectLine.com through the testing of more than 15 million subject lines, Jay uses his knowledge to guide organizations across multiple industries on how to implement impactful email marketing. Jay is also the president and CEO of Outcome Media, a multi-brand marketing services company whose portfolio includes SubjectLine.com and Guru Events. Schwedelson is a recognized marketer who plays a significant part in sharing thought leadership throughout the industry. He has keynoted and presented for more than 50 organizations and has been named to Crain’s Top 100 Industry Leaders for 10 consecutive years.

California (and now Virginia!) 2.0: CCPA, CPRA, and What Data Companies Need to Know Mar 25, 2021 | 61 min | Webinar 10 California (and now Virginia!) 2.0: CCPA, CPRA, and What Data Companies Need to Know Watch Preview $ Buy from $8 Watch Preview $ Buy from $8 Share Whole Channel This Video Facebook Twitter Pinterest Tumblr Copy Link Embed Video Link Copied Share Channel Info Subscribe $ Sign in Close Long-time data industry counsel Ken Dreifach and Tony Ficarrotta of ZwillGen will address how new state privacy legislation, particularly in California and Virginia, is likely to impact the data industry by imposing new, and sometimes restrictive, requirements on data collection, use and marketing. Presentation Sponsor cbsi Services At cbsi(tm), our primary mission is to produce a select range of need-driven, quality products and services that help organizations increase loyalty, generate revenue, and stimulate usage among their existing customers and target markets. We have been in business for more than 40 years helping nearly every bank in the world connect with their customers. Speakers Ken Dreifach Speaker Ken Dreifach is an ad tech/martech and e-commerce lawyer at ZwillGen, PLLC, a boutique law firm specializing in privacy, marketing, and internet laws. Ken advises clients on a range of strategic and legal issues involving data governance, privacy, and consumer marketing. Since 2000, he has served in a variety of high-profile roles across the data governance and privacy landscape, including as General Counsel of LiveRamp; Chief of the New York Attorney General's Internet Bureau, and a Board Member of the Network Advertising Initiative. Tony Ficarrotta Speaker Tony Ficarrotta’s practice focuses on representing clients on a variety of privacy and technology matters, with a particular focus on product counseling and providing practical advice about how to navigate the complex requirements of GDPR, CCPA, and industry self-regulatory requirements as they apply to digital marketing and advertising. Tony has experience counseling clients in a broad cross-section of industries, including digital advertising, financial services, software, and retail. Prior to joining ZwillGen, Tony was Counsel at the Network Advertising Initiative, the leading self-regulatory organization for digital advertising in the U.S.

Join the HVDMA Board of Directors and be part of a team of marketing experts shaping the future of the industry. Make an impact, network with professionals, and elevate your career. Join the HVDMA Board of Directors Are you passionate about marketing and eager to contribute your expertise to a dynamic and forward-thinking organization? Join the Board of Directors at HVDMA (Hudson Valley Direct Marketing Association) and be part of a team dedicated to driving education, fostering industry collaboration, and propelling marketing excellence. At HVDMA, we believe in the power of collective knowledge and collaborative efforts to shape the marketing landscape. As a member of the Board, you will work alongside a diverse group of accomplished professionals, leveraging your skills and insights to guide the direction of our association. Together, we aim to elevate marketing practices, empower professionals, and champion the growth and success of our members. Benefits of serving on the HVDMA Board of Directors: 1. Influence and Impact: Play a pivotal role in shaping the future of marketing by contributing your knowledge, experience, and ideas to steer HVDMA's initiatives and programs. 2. Networking Opportunities: Collaborate with a talented group of marketing experts, forging valuable connections and building relationships with industry leaders, influencers, and like-minded professionals. 3. Professional Development: Expand your skill set and gain valuable experience through active participation in board meetings, committees, and events/webinars. 4. Industry Recognition: Enhance your professional reputation by serving on the Board of an esteemed marketing association, establishing yourself as a thought leader and influencer in the field. 5. Community Engagement: Engage with the broader marketing community, contributing to HVDMA's outreach efforts, organizing events, and fostering a sense of camaraderie among marketing professionals. Join the HVDMA Board of Directors today and be part of a passionate, results-driven team dedicated to advancing the marketing industry. Together, we can create a brighter future for marketers everywhere. *Restrictions* Membership: To become a board member it is expected to be a past or present member for at least 1 year. Exclusivi ty: We kindly request that you do not hold another Board position at a different marketing organization while serving with us. This helps us ensure a dedicated focus on our mission. Commitment: Board members are expected to attend four annual Board of Directors meetings and join us for our delightful annual Holiday Party. Active Participation: We value active involvement from all members. To maintain the efficiency of our organization, we kindly request that you do not miss three or more consecutive committee or Board meetings. Employment Status: We welcome all employment statuses. If you are retired, we highly recommend considering our ambassador position. To apply, utilize the form at the bottom of this webpage. For any questions please email, hvdma@hvdma.org . Become an HVDMA Ambassador and Make a Meaningful Impact If you're passionate about supporting HVDMA but don't have the availability or inclination to become a Board of Director, we now offer an exciting opportunity to join as an HVDMA Ambassador. As an Ambassador, you'll collaborate with our Board Committees on project-based assignments, leveraging your expertise and skills to enhance our ability to serve the marketing community. While this position doesn't involve being a board director, Ambassadors play a valuable role by providing valuable assistance and guidance without voting privileges. Interested in becoming an HVDMA Ambassador? Apply Here. For any questions please email, hvdma@hvdma.org. Board of Directors Application We're thrilled that you're interested in joining the Board of Directors at HVDMA! As a member of our esteemed Board, you'll have the opportunity to make a significant impact on the marketing industry and help shape the future of the HVDMA. First name Last name Email Phone Applying for Select position Next BOD Application

Sponsorship Benefits Sponsor logo will be prominently displayed in all related promotions. A special mention of sponsor will be made before the start of the event. Recognition and thanks for sponsor's support will be announced at the event's commencement and conclusion. Sponsor company will be highlighted on HVDMA's social media platforms - LinkedIn, Facebook, Instagram, and Twitter. The sponsorship will be permanently linked to the webinar profile in our on-demand database. (Webinars only) Attendee list that includes the attendee's Name, Title, and Company. Sponsor logo will be displayed on all printed signs and name badges at In-Person events. One complimentary registration for an attendee at the In-Person Event. Sponsorship Current Sponsorship Opportunities Check out our current sponsorship opportunities below. Don't delay! Make your sponsorship purchase immediately before it gets snapped up by a competitor. Following your purchase, our dedicated fundraising team will initiate confirmation procedures and collect all essential information. We don’t have any products to show here right now. How Does HVDMA Utilize My Sponsorship Contributions? Sponsorship contributions made to HVDMA are channeled towards a plethora of initiatives that ultimately foster the growth and advancement of the marketing sector. These funds are focused on three main areas: Academic Scholarship Awards: We provide annual scholarships to deserving marketing students, helping to nurture the next generation of industry leaders. Recognition of Industry Professionals: Your sponsorship allows us to acknowledge and celebrate the outstanding contributions of marketing Founders and emerging Young Professionals. Developing Engaging Content: We produce relevant, stimulating content to enhance the skill set of marketers and further enrich the marketing community. Contributing to a sponsorship with HVDMA not only signifies a great return on investment due to our affordable one-time pricing, but it also allows you to have a direct impact in shaping the marketing industry's future. By aligning yourself with us, your organization will assist in fostering growth and innovation within the entire marketing community while simultaneously enhancing your own marketing objectives. Have any questions? Email us at Fundraising@hvdma.org Make a Donation to the Laura L. Smith Scholarship! You can support the Laura L. Smith Scholarship Awards by making a one-time donation. Any amount you give will make a difference, and with a contribution of $1,000, you can fully fund a scholarship. Your generosity ensures that the HVDMA can continue its scholarship program and strengthen our future in marketing! Laura L. Smith Scholarship Donation Leave a one-time donation First name Last name Email Enter the amount you wish to pay: $ Donate Thank you for helping us make a difference! Contact Us First name Last name Email Write a message Submit Thanks for submitting!